
Emory University
Skills you'll gain: Generative AI, Customer Engagement, Customer Acquisition Management, Marketing Strategies, Content Creation, Marketing Effectiveness, Marketing Automation, Prompt Engineering, Digital Marketing Tools, Large Language Modeling, Legal Risk, Intellectual Property
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Prompt Engineering, Persona Development, Personalized Campaigns, Prompt Engineering Tools, Customer Analysis, AI Personalization, Target Audience, ChatGPT, Customer Insights, Data-Driven Marketing, Generative AI, Email Marketing, Social Media Campaigns, LLM Application, Content Creation, Social Media Content
Intermediate · Guided Project · Less Than 2 Hours

Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Performance marketing, Google Ads, Personalized Campaigns, Advertising Campaigns, Media Buying, Meta Ads Manager, Content Performance Analysis, Online Advertising, Advertising, Generative AI, Data Ethics, Campaign Management, Paid media, Marketing Automation, AI Personalization, Media Planning, Digital Media Strategy, Responsible AI, Automation, Analytics
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Competitive Analysis, Business Strategy, Market Dynamics, Market Analysis, Market Opportunities, Market Intelligence, Strategic Thinking, Entrepreneurship, Market Research, New Business Development, Business Analysis Tools, Innovation
Beginner · Guided Project · Less Than 2 Hours
University of Illinois Urbana-Champaign
Skills you'll gain: Product Lining, Communication Planning, Product Strategy, Marketing, Product Assortment, Integrated Marketing Communications, Strategic Marketing, Marketing Management, Product Lifecycle Management, Product Planning, Marketing Planning, Marketing Communications, Advertising, Marketing Strategies, Marketing Channel, Advertising Campaigns, Consumer Behaviour, Promotional Strategies, Market Opportunities, Writing
Build toward a degree
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Smart Goals, Marketing Effectiveness, Goal Setting, Campaign Planning, Marketing Planning, Marketing Strategies, Data-Driven Marketing, Key Performance Indicators (KPIs), Performance Measurement, Web Analytics, Accountability
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Strategic Prioritization, Prioritization, Business Priorities, Meeting Facilitation, Product Roadmaps, Forecasting, Resource Allocation, Product Strategy, Discussion Facilitation, Data-Driven Decision-Making, Predictive Analytics, Predictive Modeling, Performance Metric, Data Analysis, Analytics, Estimation, Decision Making, Stakeholder Engagement, Project Estimation, Project Planning
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Marketing Budgets, Correlation Analysis, Customer Analysis, Marketing Analytics, Customer Retention, Customer Insights, Statistical Methods, Advanced Analytics, Marketing Effectiveness, Statistical Hypothesis Testing, Predictive Analytics, Product Strategy, Statistical Modeling, Analytics, Customer Engagement, Statistical Analysis, Data-Driven Decision-Making, Customer Acquisition Management, Predictive Modeling, Marketing Channel
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Financial Forecasting, Revenue Forecasting, Power BI, Model Evaluation, Marketing Budgets, Predictive Modeling, Forecasting, Budget Management, Data-Driven Decision-Making, Case Studies, Interactive Data Visualization, Verification And Validation, Variance Analysis, Business Modeling, Business Intelligence
Intermediate · Course · 1 - 4 Weeks

University of California, Davis
Skills you'll gain: Journey Mapping, Data Ethics, Responsible AI, Generative AI, AI Enablement, Customer Insights, User Experience, User Research, Product Management, Customer Analysis, Market Opportunities, Ethical Standards And Conduct, Interviewing Skills, Innovation, Market Research, Prioritization
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Big Data, Generative AI, Case Studies, Customer Insights, Customer Analysis, Market Research, Generative Model Architectures, Data Preprocessing, Market Analysis, Data Analysis, Data Visualization Software, Consumer Behaviour, AI Integrations, Business Strategy, Business Planning
Intermediate · Course · 1 - 4 Weeks